February Community Call — Product Roadmap, Guest Speaker: Ashley Cooper, and the Launch of AutoMAYtion Madness
Welcome back, Immy Krewe! Our February call was packed with product updates, community insights, and a fantastic conversation with special guest Ashley Cooper of CyberDrain, Rewst, MSPGeek, and mod for r/msp. Whether you joined live or are catching up here, we’re glad you’re with us.
Recording coming on Feb 5!
Community & Events Updates
With Love Month officially underway, don’t forget to ask someone to be your Valentine.
Where you can find ImmyBot this month and beyond:
- Right of Boom – Anna and Ash headed straight from the call to the conference floor.
- Zero Trust World – March 4 (Orlando)
Join the community call as usual unless you’re at ZTW. If you’re attending, stop by the booth! - IT Nation Europe (London) – Tara will be there representing the team.
Support & Operations Update – January 2026
Mark Gomez shared a snapshot of ImmyBot support activity from January: 516/ 544 tickets closed this month with an SLA of 5 days from open to close.
Updates:
“Rename Computer / Join Domain” → “Configure Directory.” (upcoming)
- This change applies to new and existing instances.
- You’ll receive email reminders and migration guidance.
- You can migrate manually at your own pace before the automatic switch.
Customer Portal Launch (upcoming)
Soon you will be able to visit immy.bot to:
- Manage and view ticket
- Register new contact
- Access improved support workflows
NinjaRMM ARM integration + OAuth fixes are complete
- Migration guide is available in the Docs (“Migration” section)
- Only ~10 clicks required to move to the new sliding refresh token system — fewer headaches for everyone
2026 ImmyBot Product Roadmap Highlights
Anna walked through nine major focus areas ImmyBot is investing in this year. Catch the details here.
Announcement: We are excited to be launching our first of many video training series! This series will focus on the basics – your first computer setup and deployment. We will dive into more complex topics and tutorials over the next year, stay tuned!
Guest Spotlight: Ashley Cooper
We were thrilled to welcome Ashley, who shared insights from her long journey across MSP operations, consulting, vendor leadership, and community building.
Key Takeaways
“Silos are the real enemy.”
Across MSPs and vendors alike, Ashley emphasized that:
- Most breakdowns happen between handoffs
- Sales → Finance → Service must be connected
- Identifying pain chains helps solve problems holistically
“Community is not a strategy — it’s a layer.”
Healthy communities:
- Give people a sense of belonging
- Build authentic peer‑to‑peer trust
- Discomfort is the cost of Community
- Don’t exist to push vendor messaging
- Thrive where users gather naturally, not in walled gardens
“Neurodiversity is a superpower.”
Ashley talked candidly about being “ADHD‑powered” and how:
- Neurodiverse thinkers bring unique problem‑solving strengths
- Many in the MSP space share similar traits
- Naming it reduces isolation and builds connection
- Creativity thrives when boundaries are defined instead of avoided
The chat was full of people echoing that sentiment, reinforcing that our ecosystem is built on diverse minds working in unconventional but brilliant ways.
Automation vs. AI
Ashley’s take:
- AI doesn’t replace automation — it amplifies it
- Automation is earned once a task is done 5–10 times
- Start by automating the parts you fully understand
- Build iteratively, not in one giant leap
- Human‑in‑the‑loop makes early AI safer and more reliable
- KB: https://docs.themspkb.com/ai-for-msps/ai-in-the-msp-stack/ai-vs.-automation
AutoMAYtion Madness — Launching February 9
We announced a brand‑new community contest: A March‑Madness–style automation bracket!
Why we’re doing it
- To shine a spotlight on the brilliant automation work happening in the community
- To teach participants how to articulate ROI to their leadership teams
- To fuel creativity and cross‑tool collaboration
- To celebrate the builders behind the scenes
How it works
- Teams of up to 3 people
- Submissions open Feb 9
- Virtual live rounds on LinkedIn
- Final two teams get flown to MSPGeek Conference to compete LIVE
- A shareable component for the community is required, but full source code is not mandatory
We can’t wait to see what the community creates.
Final Notes
As always, thank you for bringing your energy, insight, questions, and kindness to these monthly calls. Special thanks again to Ashley Cooper for her wisdom and authenticity.
Next Community Call: March 4 — join us unless you’re at Zero Trust World!
And don’t forget: Be kind, lift each other up, and ask your special someone to be your Valentine. ❤️
Join us for the next Community Call
Community calls are the go-to space to stay current on platform updates, hear from top channel thought leaders, and connect with the Immy Krewe.
